Mobile-Ad M&A Frenzy May Continue
Michael Bayle has been fielding a lot of phone calls in the two months since Google bought mobile-ad company AdMob for $750 million. Bayle is a vice-president at Amobee, also in the business of placing ads on wireless handsets. "Our phone has been ring-ringing off the hook," Bayle says. "We are speaking to a number of parties."
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