Caddy tries to resurrect the wagonDavid Welch
Will Americans buy wagons? History says no. And by history I mean after 1980. Sure, Subaru sells wagons quite successfully to some outdoorsy types on the coasts. You also see the occasionall BMW lover in a 3-series wagon. But the jury has been in for years. Americans would rather have a crossover suv of some kind. It’s easy to understand why. Wagons were America’s family car of choice before the minivan forced their near extinction. How nerdy does a car have to be for a minivan to beat it on pure coolness factor? Just think about fake wood-grain panel wagons and the picture is complete.
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