IDEA 2009: Designing a Better World
In May, 20 of the world's top designers ditched their day jobs and headed to Washington. There, over the course of three scorchingly hot days, they agonized and argued over who should win prizes in this year's International Design Excellence Awards (IDEA) program, organized by the Industrial Designers Society of America (IDSA) and sponsored by Target (TGT) and Autodesk (ADSK). Today, BusinessWeek announces their decisions, with gold, silver, and bronze gongs awarded to 150 products or programs.
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