Publishers should stop dealing with devil?

Jonathan Mendez argues in this post that publishers are getting only 10% to 20% of the

Jonathan Mendez argues in this post that publishers are getting only 10% to 20% of the “value of their audience and content.” He goes through a back-of-the-envelope calculation (that I’m not market-savvy enough to judge. Maybe that’s knowledge I’ll pick up in the next stage of my career…)

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