Pew: African Americans, Wireless Web's 'Pace Setters'
African Americans’ use of mobile Web has more than doubled in the past several years, according to a Pew Research Center survey released on July 22. Not only are African Americans the most active users of the wireless Internet, but their use of the mobile Web is also growing the fastest. While 32% of all Americans have accessed the Internet via a mobile device this year, African Americans’ mobile Web usage was far greater, reaching 48% of respondents, according to the study. That’s a huge, 141% jump from 2007, when only 12% of African Americans used the Internet on their mobiles on a given day. “Our data do show that African Americans are less likely to have laptop or desktop computers,” explains the study’s author, John Horrigan. “Given limited budgets, it seems that African Americans opt for cheaper devices, [such as cell phones] with a certain monthly fee, over items with large fixed outlays [such as PCs] that require a monthly outlay to an Internet Service Provider.”
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.
- Tesla Unveils ‘World’s Fastest Production Car’ and Electric Big Rig
- Norway Idea to Exit Oil Stocks Is ‘Shot Heard Around the World’
- Getting a Dog May Save Your Life, Especially If You’re Single
- The Questionable Math Behind Manafort’s Extravagant Home Renovations
- Musk Dusts Off the Fundraising Playbook With Semi, Roadster Orders