Five Ways to Drive Your Audience Wild
Magazine editors have long known the secret for enticing you to open and to buy their publications—create actionable lists with catchy headlines. Check out some of the most popular magazines on any given week and it's likely you will read headlines like these: 10 Reasons the Bad Economy Is Good for You (Redbook), 5 Rules for Perfect Heart Health (BestLife), 9 Flu Fighters (Prevention), or 30 Sexy Conversation Starters (Cosmopolitan).
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