Sexist Cookware Ad A Very Clever Viral Ploy

Over at AdRants, Angela Natividad links to this chauvinist spot for Madison Avenue Pots and Pans, which, according to her, has been upsetting folks in Australia.

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Before you get riled up, check out the cookware company’s website. It’s one of the best viral marketing gimmicks in a while.

Before it's here, it's on the Bloomberg Terminal.