Skip to content
Subscriber Only

Product Placement 1.0: Paper Mate And Hair Metal, Perfect (?) Together

Yes, this actually happened: In 1984 Paper Mate found an unknown poodle-rock band called Autograph, gave ’em some bucks, and got their product a starring role in said band’s debut video. Paper Mate even teamed up their pens with the band in some promotional posters too.

In case you’re wondering: no, that guitar tone didn’t sound any better back in 1984, either. The problem was lots of people thought it did.