Creating a Culture of Risk Avoidance

In the event of a product safety problem, product makers should be prepared to defend themselves. Raising awareness among employees is essential to the process

Against the backdrop of crises such as the current peanut-product recall, melamine in milk and pet food, e-coli in spinach, and lead in toys, let me suggest an overarching challenge for corporations: Cultivating a culture of risk avoidance and accountability at every level of the business.

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