Feedback Helps Drive Repeat Business

Multiple research studies have shown that measuring employee performance drives revenue and profitability. Continuous measurement helps individual employees overcome weakness, emphasize their strengths, gain a sense of direction, and know what’s expected of them. According to research by Gallup, employees who have clear, well-defined expectations about their roles are more successful, and that, in turn, leads to more loyal customers and repeat business. As you start setting up means by which to measure employee performance, be sure to consider the following basic guidelines:

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