YouTube Debuts Click-to-Buy: E-Commerce for VideoRob Hof
When even Google CEO Eric Schmidt and cofounder Larry Page admit their YouTube video sharing site might take awhile to make more money than the sub-$200 million in revenues that analysts expect this year, you know they’re struggling to find fundamentally new ways to do that. Today, YouTube debuted one small but potentially significant way the site might extract more dollars from the 5 billion videos it serves per month: click-to-buy buttons. (A post on Google’s official blog and on the YouTube blog, with more details, is after the jump.)
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