Copyediting? Ship the Work Out to India

Not far from New Delhi, Mindworks now has eight overseas clients, and it's mounting a big effort to go after more U.S. publications

In a squat, gray building in Noida, a leading outsourcing destination 15 miles from New Delhi, is the headquarters of Mindworks Global Media. Here, 90 young men and women peer into their computers, editing copy, designing and laying out pages, and even reporting over the phone. Mindworks isn't a new publication. It's a company to which media groups in Asia, Europe, and the U.S.—including the Miami Herald and South China Morning Post—outsource work that journalists and copyeditors usually do. The Mindworks staff works two to three shifts a day, seven days a week. Tony Joseph, 46, an editor-turned-entrepreneur, is Mindworks' founder and chief executive. He sometimes drops by at 6 a.m. to see his employees, just when U.S. clients are putting their papers to bed.

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