Gaming By NumbersMatt Vella
In this week’s magazine, we take a look at — surprise — the game industry’s changing demographics. The video game industry is in mid-revolution. Sales are getting a boost from an influx of older players as teenagers take a shrinking slice of the market. And of course, gaming software sales hit record levels in 2007, primed by the introduction of new machines.
So, who are “wii” today? Gamers are on average older than in the past.
Hardware helped. Debuts of game machines help drive software sales. Over the past decade sales of games have grown at an annual rate of 8%.
And, the scores got higher. In the past year, game makers have beaten the S&P 500, which is down about 9.5%.
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