Asics Wants More Than Runner's High

Outpace Nike and Adidas? Maybe not, but the world's fourth-largest sportswear brand wants to stretch beyond its rep for performance shoes

Quick, name the four largest sportswear brands in the world. Nike (NKE), Adidas and Puma immediately spring to mind. But the fourth-ranked brand is likely to be a bit of a head-scratcher for most: Asics.

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