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Vision Decisions

An effective statement of vision provides an inspiring portrait of what it will look like and feel like to achieve the organization's mission and goals

Posted on The Leading Edge: January 7, 2008 12:10 PM

Feeling the pressure to prove they have what former President George H. W. Bush famously termed "the vision thing," they drag their staffs through formal visioning sessions. The resulting empty exercises yield "vision statements" to which employees periodically genuflect, but they have no operative meaning. The net result is anti-inspirational.