Video games for very young girls --ages 6-14: Another new market

Ubisoft, which develops, publishes, and distributes video games such as the forthcoming

Ubisoft, which develops, publishes, and distributes video games such as the forthcoming “Assassin’s Creed” and numerous action games based on Tom Clancy novels, just released the Imagine line of games for young girls. Very young girls, ages 6 -14. And no, they won’t be about playing the role of a master assassin, as players of “Assassin’s Creed” will.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.