The Mundane Realities of a Creative Biz

This owner of a successful gift and greeting card company will tell you: Even if your small business is based on artistic ideas, it's still a business

If you've ever picked up a greeting card and thought: "Hey, I could do that," you're not alone. In the five years since she founded her $5 million gift and stationery company, Knock Knock, Jen Bilik has heard the line hundreds of times.

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