Taking London by stormHelen Walters
Everyone’s favorite ad-agency-that’s-not-an-ad-agency caused a bit of a stir in London recently. Mother installed two enormous, tattooed mannequins — one at Victoria Station, the other on the banks of the River Thames. It’s all part of a campaign for London Ink, a new reality TV show following a bunch of tattoo artists. Video of the riverbank installation here:
It’s really a fantastic example of guerrilla/ambient advertising that’s got everyone talking — in a good way. No fake bombs in site. Are you watching and learning, Cartoon Network?
[Image from Getty; thanks to CR’s blog for the YouTube video link]