Apple's Puzzling iPhone Moves

Apple made several surprising announcements relating to the iPhone today. The company said it will cut the price on the 8 Gigabyte device by $200, to $399. At the same time, it will phase out the 4 Gigabyte model, costing $499. The announcements leave me puzzled.

Apple made several surprising announcements relating to the iPhone today. The company said it will cut the price on the 8 Gigabyte device by $200, to $399. At the same time, it announced it will phase out the lower-memory, 4 Gigabyte model costing $499.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.