The Hubbub Over Hulu
In March, News Corp. (NWS) and NBC Universal (GE) made an announcement akin to an end-of-season cliffhanger. The media titans were teaming up to bring the best of prime-time TV and other high-quality programming to a new Web site they would develop together. The site didn't have a name. The shows it would feature were not yet known. The launch date was to be determined. But, if all went according to plan, executives promised the site would change the online video landscape. Just stay tuned, they said.
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