The Rankings Rebel

Lloyd Thacker once was running a lonely campaign against U.S. News & World Report's college ratings. He's not alone anymore

Hanging above Lloyd Thacker's desk in his office in downtown Portland, Ore., is a framed check for the first order of his self-published book criticizing the concept of college rankings and the admissions mania that surrounds them. In an ironic twist, the check—made out for $45.40 for two books, plus shipping—is from U.S. News & World Report.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.