Measuring innovationHelen Walters
I went to lunch with IBM, Innosight and APQC and a whole host of innovation types yesterday. The topic of conversation: why do innovation efforts so often fail, how can companies innovate more effectively, and what data might be of use in assessing innovation strategies? All three companies are involved in some fairly detailed research and analysis, involving a whole host of other companies, but it quickly become clear that even among the Innovation bigwigs sitting at the table, there’s much confusion and disagreement over what innovation means and how it can or should be measured. It’s early days for this particular research project; I’m looking forward to digging in to see what comes of it.
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