In DVD War, Body Blows for Toshiba

Blockbuster's backing is the latest victory for Sony's Blu-ray in the high-definition DVD format race, but don't count out Toshiba just yet

When Atsutoshi Nishida took over as chief executive of Toshiba two years ago, he had a simple plan: Avoid the commoditization trapping the consumer-electronics industry by creating key products like next-generation TVs and DVD players that break away from the herd and are clearly distinguishable from rivals' products.

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