Oakley's Eye for Design

Based in Foothill Ranch, Calif., and with a corporate HQ designed by its own President, design permeates every aspect of the eclectic eyewear company

Oakley defies conventional beliefs about how to grow a business, how to develop product line extensions, and even how a corporate headquarters should look. But for Oakley, it works. In 2006, the company recorded net sales of $762 million, up 18% over the previous year. In the world of athletics, its eyewear is considered de rigueur.

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