Ford, Funkmaster Flex Co-Pimp a Ride

The automaker, looking to cash in further on the rich customizing market, worked with hip hop's car-crazed star to craft a specialty Explorer

It seems incongruous, but the bright red color of Ford’s (F) Funkmaster Flex Special Edition Expedition showcased at this week’s New York International Auto Show is called Colorado Red. Why not Funk Red? Colorado Red sounds like it was inspired by John Denver, not one of hip-hop's leading icons.

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