Authors working for Amazon

Stephen Baker

If any of you have a book you want to sell, I came across this very good post from Chris Webb about how to boost sales at Amazon. Clearly, the best way for authors to get Amazon to work for them is to work like mad for Amazon. Nearly all of the tips include participating zealously in various Amazon programs and promotions. Amazon appears to be acing a key challenge in the age we're entering: Getting customers to build their product.

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