India: Better Times for Foreign Spirits?

The U.S. and Europe are pressuring New Delhi to lift Draconian wine and liquor import duties, but small local players worry about the impact

Life can be cruel and unfair—well, that's a familiar lament on barstools the world over. And when it comes to India's $14 billion alcoholic drinks market, it's also a refrain common among foreign executives trying to sell spirits in India while coping with a sobering array of lofty import tariffs.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.