FutureMarketing Summit 2007: Take OneBy
Lots of good stuff discussed at the Future Marketing Summit 2007 in NYC Monday. Before I get to some of what it was, I couldn't help but chuckle over how the industry has changed since I started covering it in 1987, and worked in it in the mid 1990s. Back then, we had J. Walter Thompson before it was JWT. We had elegant names like Ammirati & Puris, William Esty and Scali,McCabe Sloves. Titles were largely confined to account supervisor, copywriter, president, creative director.
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