Under Armour: Thrown for a Loss

Shares of the sports apparel outfit fell Thursday as investors appeared to be disappointed with profit growth

Under Armour (UA) announced on Feb. 1 that fourth quarter earnings rose an explosive 69% year over year -- but disappointed Wall Street fans sold the stock. That's certainly a change -- few months ago investors were cheering on the sportswear maker like their favorite underdog football team. Morgan Stanley analyst Brian McGough even warned in a research note Nov. 28 that the market was pricing in that Under Armour overtakes Adidas, Reebok, and Puma as the No. 2 U.S. brand behind Nike (NKE).

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