This Week's Podcast with Ecommerce Design Shop Fry

Heather Green

On this week's Cutting Edge podcast, we talk with Bridget Fahrland, executive creative director at Fry -- whose clients include Spiegel, Godiva, and Eddie Bauer. She discusses about how big retailers are using Web 2.0 tools. Wikis and tags, for example, make for a great way to find and compare products.

Before it's here, it's on the Bloomberg Terminal.