Gifts With Vroom
Auto advertisements are, without a doubt, at their most unrealistic during the holidays. The clichéd Christmas morning TV spot usually has a gift-receiver quizzically finding a set of keys in a tiny box, then rushing to the window and—surprise!—discovering a previously overlooked new car waiting in the driveway. Sometimes there's even an oversized bow. Probable? Not really.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.