Broker Wars: BofA's Freebie Bet
In the world of online brokerages, price is everything. At least, that is, until you start worrying about how long it takes to execute a trade, or how much money the brokerage will lend you, or how useful the site is, or how quickly the customer-service people respond, or…or…or… And then suddenly commission isn't the primary consideration for a trader.
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