These Times Demand That You Appreciate the Times

Burt Helm

I love this New York Times TV spot (you have to click the link on the bottom left of the page after this link),

The implicit message from Lady Metroland being, of course, that no one outside of journalism gives a crap. And so it would seem from the man who obliviously picks up his paper on the way out the door in the NYTimes spot. So what do you think? Does this ad impress on you the awesome journalistic machinery of the Times, or come off as obnoxious self-aggrandizement?

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