Five Seconds With Rupert Murdoch
Five seconds with Rupert Murdoch, after he spoke on September 19 to a room full of investors at the Goldman Sachs Communicopia conference, elicits news that the long-promised Fox Business Channel will launch next year and that “we are hiring people” for said channel right now.
More Rupert, culled from his remarks to conference attendees:
By “this time next year,” [MySpace] will launch into “ten or eleven” additional countries.
A Chinese MySpace won’t be “censored” (roll your eyes if you must, I’m just telling you what the man said) and it’s likely that News Corp. will seek a 50/50 partnership with a China-based company to launch it: “We have to make MySpace a very Chinese site.”
He confirms MySpace is readying a big push into video (read the last paragraph here), and as such will take on YouTube much more aggressively “within 60, 70 days.”
As for whether MySpace has proven effective in pushing traffic to other News Corp sites? “No. We haven’t tried it.”
Regarding Fox News Channel leverage in ongoing negotiations with cable systems owners: “Our audience is passionate about Fox News. Anyone who drops that off [a cable system] will be in big trouble. Direct TV and Echostar will be in there picking over the bones as fast as they can.”
The Fox program that’s most downloaded right now: Prison Break. “It doesn’t make us a fortune” since Fox’s take is around “a dollar, or 95 cents each download. But it’s in the hundreds of thousands each week—pretty good.”