Apple's Latest Fruits

In a company first, Jobs introduced a product that isn't immediately availablethe iTV. Plus: a movie-download service and updated iPods

Slide Show >>

Apple Computer Chief Executive Steve Jobs made a few out-of-character moves as he unveiled a slate of new products on Sept. 12. For starters, he left the trademark black mock turtleneck at home, instead donning a black button-down. The real shocker, though, was Apple's decision to tout a product months before it's due to hit the market.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.