Battery Recall: Win for the Web

BW's Steve Hamm did an interesting narrative about how blogs and online media sites kept the heat on about the imploding laptop batteries, pushing Apple and Dell to respond. Hamm writes this story as a
Heather Green

BW's Steve Hamm did an interesting narrative about how blogs and online media sites kept the heat on about the imploding laptop batteries, pushing Apple and Dell to respond. Hamm writes this story as a "case study for how new media can impact the business world."

To continue reading this article you must be a Bloomberg Professional Service Subscriber.