Starting Over When Your Business Fails

Startups face tough survival odds. If yours bites the dust, resilienceand balancing optimism and realismcan earn you a second chance

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GO Corporation was touted as a company that would usher in the next generation of computing by replacing the keyboard with a pen-like device. The Silicon Valley-based startup raised around $50 million in venture capital before tanking in the early 1990s. Co-founder Jerry Kaplan made no secret of its demise, chronicling it in Startup (Penguin Books).

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