Valley Boys

Rob Hof

My colleagues Sarah Lacy and Jessi Hempel [sorry, Jessi, left off your name at first!] have this week's magazine cover story about Digg's Kevin Rose and the new crop of startups. As I've told Sarah, I'm still a little uncertain how different things really are now in the Valley. For every brash entrepreneur who can afford to blow off VCs, there are 100 more who would give their left, uh, knee to get a few mil for their startups. But Kevin's clearly one of many who are trying to forge a new path, and it will be interesting to see how they fare. As Sarah and Jessi note, it may be easier and faster to start a company today, but it's also easy to fall just as fast. Especially when you've got powerful people gunning for you.

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