Informal survey: Apple primed for gains

Stephen Baker

Our 18-year-old is going to college next fall, and is bugging us about getting him a laptop. He loathed the underpowered iMac we had in Paris six years ago, and vowed never to have anything again to do with Apple computers. His question now: "Is there any reason I shouldn't get a Mac?"

Why the change? As Arik Hesseldahl writes, the popularity of the iPod and the Intel chips in Macs make a big difference. And all the fuss about viruses on Windows machines gets tiresome. Plus, his best friend just got a Mac to take to college. Judging from this microsample, I'm with Arik that Apple's marketshare is primed to rise.

Before it's here, it's on the Bloomberg Terminal.