No Spark at Spectrum Brands

The company's core battery business is struggling, and expanding its range of products hasn't thrilled investors. Is a turnaround in sight?

Spectrum Brands (SPC) likes to say that it's "a brand-new 100-year-old company." This means that the Atlanta-based outfit, formerly called Rayovac, is looking to branch out beyond batteries to become a broader consumer-products company. By entering more product areas, the company hopes it can offset the declining performance of its core business, where it has suffered from high material costs and tough competition.

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