Disney's Cars Crashes on Wall Street

The film's $62.8 million opening fails to set pulses racing in the financial community. What's going on here?

When is a blockbuster film a disappointment? Only on Wall Street, which seems to have moved this weekend's opening of the Walt Disney-Pixar film Cars off the side of the road into a ditch marked for losers. Merrill Lynch analyst Jessica Reif Cohen, one of Wall Street's smartest, called Cars's $62.8 million weekend take a "disappointing performance." Bank of America analyst Douglas Shapiro points out it "has a couple of negative implications" for Disney shares, and says it "could struggle to gross $230 million domestically."

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