How Otto Got an e-Commerce Head Start
Is Michael Otto Germany's answer to Jeff Bezos? The reserved 63-year-old chief executive of Otto Group doesn't look the part of an online entrepreneur, dressed in a conservative suit and striped necktie as he greets a visitor in his office in a utilitarian building in Hamburg. But with $3.8 billion in online sales last year via Otto brands, including Crate & Barrel in the U.S., Otto Group is, remarkably, the world's No. 2 online retailer, behind only Bezos' Amazon.com (AMZN).
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.