Phaidon Defines Design

Slide Show >>

There are best-selling products that dominate their market niches for months or years -– the iPod, say, or the Razr. And then there are the design classics: enduring products, gadgets, and objects that never seem to see sales dwindle or manufacturing slow down -- for centuries. Think of the barrel-shaped police whistle, for instance, on the market and building revenues for Acme Whistle Co. since 1883.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.