Media Hype?

Toddi Gutner

While helping my colleague Peter Coy report for the week’s cover story on Buyer(and Seller) Beware: How to Navigate An Anxious Housing Market, I was stuck by the number of realtors I spoke to who were convinced that the cooling housing market was partly due to the “overblown, media hype.” One realtor from Northern New Jersey lamented: “If the press wouldn’t make such a big deal about the changes in the market, maybe the consumers wouldn’t be so reactive and the market wouldn’t be turning.”

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