Edgeio's New Blog Platform

When Edgeio soft-launched a few weeks ago, it got a lot of deserved attention for its novel idea of vacuuming up classified-ad listings logically tagged
Rob Hof

When Edgeio soft-launched a few weeks ago, it got a lot of deserved attention for its novel idea of vacuuming up classified-ad listings logically tagged "listing" on millions of blogs and presenting them on its own site. But I mentioned that it faced at least two big challenges: spam and the fact that a blog isn't the first place most people will think of listing an item, if they even have a blog.

Edgeio's New Blog Platform

Cofounder Mike Arrington admits Edgeio, which now has about 20,000 listings from 1,124 cities, hasn't been tested on the spam issue yet. But today, it has a couple of new answers to the second issue. For one, Edgeio has added a box that lets you add items from your blog directly on Edgeio, so you don't have to go the trouble of tagging it as a listing on your own blog.

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