Ten Ways to Make Better Games
Pierce co-founded Macrovision and created coin-op originals including Pit Fighter and Klax, and is currently CEO of mobile developer Super Happy Fun Fun. In his session, "How to put the Fun Element Back in Games", he argued that developers must spend the time and effort in making games that are fun, rather than games that simply follow predictable patterns."There are a lot of titles out there that are no fun," he said. "But fun, rather than just brand, is going to become more and more important as the market establishes itself."
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