The Booming Biz of ID Protection

Insurers, credit agencies, and others are pushing a plethora of safeguards. But consumer advocates question whether many are worth the cost

Mark St. Pierre, who runs a financial-consulting firm, received an unexpected but welcome surprise from his insurer this January. Hartford Financial Services Group (HIG) told St. Pierre that he would get identity-theft insurance at no extra charge when he renews his small-business policy this time. Benefits include advice and coverage of as much as $15,000 for costs associated with ID theft.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.