Cartoon Network's New Toddler Programs Just Answering a Market Demand

David Kiley

Time-Warner's Cartoon Network is launching a two-hour block of programming aimed at 2-5 year olds, and the advocates decrying advertising aimed at little kids are up in arms. As the father of a three-and-a-half year old, I can't blame them. But neither can I blame TW for wanting to cash in on an obvious market.

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