Allard Fields Questions on Xbox 360 Pricing Strategy
When Microsoft announced last week that they would be launching the Xbox 360 in two different configurations, it immediately set the Internet ablaze with discussion on this new, multi-SKU strategy. While some applauded Microsoft's decision to offer two versions at two price points (arguing that giving consumers choice is a good idea), the majority of the feedback suggested that the $299 or "Core" system is largely useless because it lacks certain critical components such as the hard drive (needed for backwards compatibility) and component cables (needed for HDTV graphics).
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