Asbestos blogger was doing a bot's job

Early this year, an entrepreneur created a stir by unveiling a blog designed to attract Google ads. Spammers have figured out how to do it more efficiently.
Stephen Baker

Remember Michael Buffington? He was the entrepreneur who created an asbestos blog last winter with hopes of mining a rich vein of Google Adsense ads. He abandoned it after a month because he found that maintaining an up-do-date site on asbestos was loads of work--too much to justify the revenue.

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